Go Green with Andrea Dean- Authenticity and Compelling Story in Marketing
Mary Traynor was visiting with me this weekend on the Big Island. We were working on the Marketing Plan for my company. We are working on the concept Go Green with Andrea Dean. My company is focused on the journey of sustainable living and working and employs coaching, consulting, projects and education in the righteous pursuit of living a deep, meaningful and eco life. Following is an interview/brainstorming session with Mary focused on Authenticity and the importance of a Compelling Story in marketing.
