Going Green with Andrea Dean » green business coach http://www.andreadean.com/blog Green Business News from Hawaii and Beyond Wed, 08 Sep 2010 06:57:01 +0000 http://wordpress.org/?v=2.9.2 en hourly 1 There’s no business like green business! Green business coach and consultant Andrea Dean interviews green business people who are successfully living and working in alignment with their eco values- integrating environmental and social principles into business. Dynamic interviews about green business from Hawaii and beyond- join the conversation at andreadean.com/blog. Andrea Dean, MBA, is coach and consultant. Andrea provides individual life and business coaching on a wide range of issues; group and green team coaching for individuals and teams who want to achieve rapid results; conducts workshops using The Natural Step framework for companies who want to incorporate sustainability into their strategic planning; and conducts research and management for business projects with a green focus. More at andreadean.com. Andrea Dean no Andrea Dean andrea@andreadean.com andrea@andreadean.com (Andrea Dean) 2009 Andrea Dean LLC Stories from the cutting edge of Green Business andrea dean, green business hawaii, green business, environment, coaching, hawaii, going green, life coach, business coach, going green hawaii, environment hawaii, business consultant Going Green with Andrea Dean » green business coach http://www.andreadean.com/images/goinggreenpodcast.PNG http://www.andreadean.com/blog 12-21-09: Tom Baldwin on Abundant Farming with Permaculture at Uluwehi Farm http://www.andreadean.com/blog/2009/12/22/tom_baldwinpermaculture-at-uluwehi-farm/ http://www.andreadean.com/blog/2009/12/22/tom_baldwinpermaculture-at-uluwehi-farm/#comments Tue, 22 Dec 2009 08:38:31 +0000 admin http://www.andreadean.com/blog/?p=554 Tom_baldwin_permaculture
In this podcast I interview Tom Baldwin. Tom and his wife Shannon Casey own Uluwehi Farm, a permaculture farm in North Kohala on the Big Island. Tom talks about what permaculture is and how it helps farms and homesteads to be more productive. Tom just got back from a trip to Australia where he sat at the feet of the permaculture master- Bill Mollison, the founder of the permaculture system. Tom will be sharing that new knowledge and his permaculture farm experience in January when he is co-teaching a Permaculture Design Certification course with Craig Elevitch and Nik Bertulis, the course starts Jan 5th.


If you are an itunes user, you can subscribe to my podcast through itunes and receive automatic weekly updates. Or you can listen below:

]]> http://www.andreadean.com/blog/2009/12/22/tom_baldwinpermaculture-at-uluwehi-farm/feed/ 0 andrea dean,business coach hawaii,business consultant hawaii,consultants hawaii,Craig Elevitch,Environmental Consulting Hawaii,going green andrea dean,going green hawaii,green business coach,green business hawaii,green life coach,Nik Bertulis In this podcast I interview Tom Baldwin. Tom and his wife Shannon Casey own Uluwehi Farm, a permaculture farm in North Kohala on the Big Island. Tom talks about what permaculture is and how it helps farms and homesteads to be more productive. In this podcast I interview Tom Baldwin. Tom and his wife Shannon Casey own Uluwehi Farm, a permaculture farm in North Kohala on the Big Island. Tom talks about what permaculture is and how it helps farms and homesteads to be more productive. Tom just got back from a trip to Australia where he sat at the feet of the permaculture master- Bill Mollison, the founder of the permaculture system. Tom will be sharing that new knowledge and his permaculture farm experience in January when he is co-teaching a Permaculture Design Certification course with Craig Elevitch and Nik Bertulis, the course starts Jan 5th. If you are an itunes user, you can subscribe to my podcast through itunes and receive automatic weekly updates. Or you can listen below: Andrea Dean no 20:00 Big Vision for the Big Island- Step by Natural Step http://www.andreadean.com/blog/2009/11/17/bigvisionbigisland/ http://www.andreadean.com/blog/2009/11/17/bigvisionbigisland/#comments Tue, 17 Nov 2009 07:22:27 +0000 admin http://www.andreadean.com/blog/?p=482 innov8cover0001

Check out my new story in this month’s Innov8 magazine (the Go!/Mokulele in flight magazine) about The Natural Step framework.  The Natural Step is a framework/process that helps companies and communities plan for sustainability.  The County of Hawaii just adopted The Natural Step as it’s framework for sustainability planning.

]]> http://www.andreadean.com/blog/2009/11/17/bigvisionbigisland/feed/ 0 07-23-09: Using a Coach to Grow Your Green Business http://www.andreadean.com/blog/2009/07/28/07-23-09-using-a-coach-to-grow-your-green-business/ http://www.andreadean.com/blog/2009/07/28/07-23-09-using-a-coach-to-grow-your-green-business/#comments Tue, 28 Jul 2009 08:47:58 +0000 admin http://www.andreadean.com/blog/?p=298 Not everyone understands what a business coach is and the best way to use one. But instead of me telling the story- I have interviewed one of my green business clients, Forrest Arnold from HawaiiGreenRealty.com.

If you are an itunes user, you can subscribe to my podcast through itunes and receive automatic weekly updates. Or you can listen below:

]]> http://www.andreadean.com/blog/2009/07/28/07-23-09-using-a-coach-to-grow-your-green-business/feed/ 1 andrea dean,business coach hawaii,business consultant hawaii,going green andrea dean,green business coach,hawaii green realty,life coach hawaii,life coaching services Not everyone understands what a business coach is and the best way to use one. But instead of me telling the story- I have interviewed one of my green business clients, Forrest Arnold from HawaiiGreenRealty.com. - If you are an itunes user, Not everyone understands what a business coach is and the best way to use one. But instead of me telling the story- I have interviewed one of my green business clients, Forrest Arnold from HawaiiGreenRealty.com. If you are an itunes user, you can subscribe to my podcast through itunes and receive automatic weekly updates. Or you can listen below: Andrea Dean no 2:16 07-06-09: Susan Cox aka Green Power Girl http://www.andreadean.com/blog/2009/07/06/07-06-09-susan-cox-aka-green-power-girl/ http://www.andreadean.com/blog/2009/07/06/07-06-09-susan-cox-aka-green-power-girl/#comments Mon, 06 Jul 2009 23:42:44 +0000 admin http://www.andreadean.com/blog/?p=287

In this podcast I interview Susan Cox, also known as Green Power Girl. Susan is an environmental educator and activist and the creator of Green Power Girl and the other Green Power Heros- Buddy Biomass, Jah Wind Power, Mercury Man, Marina del Ray and others. Susan transforms herself into the Green Power Girl and does energy and environmental education in the schools- she is currently in three states and is building her capacity to expand her reach nationwide. The Green Power Girl education includes an assembly program, activities, and resources for teachers. Susan has also created the Green Power Hero Universe Card Game. There is an animated version of Green Power Girl and her origin story which Susan shows to students (and below).



If you are an itunes user, you can subscribe to my podcast through itunes and receive automatic weekly updates. Or you can listen below:

]]> http://www.andreadean.com/blog/2009/07/06/07-06-09-susan-cox-aka-green-power-girl/feed/ 0 andrea dean,business coach hawaii,business consultants hawaii,environmental consultants hawaii,going green andrea dean,green business coach,green business hawaii,green power girl,life coach hawaii,susan cox In this podcast I interview Susan Cox, also known as Green Power Girl. Susan is an environmental educator and activist and the creator of Green Power Girl and the other Green Power Heros- Buddy Biomass, Jah Wind Power, Mercury Man, In this podcast I interview Susan Cox, also known as Green Power Girl. Susan is an environmental educator and activist and the creator of Green Power Girl and the other Green Power Heros- Buddy Biomass, Jah Wind Power, Mercury Man, Marina del Ray and others. Susan transforms herself into the Green Power Girl and does energy and environmental education in the schools- she is currently in three states and is building her capacity to expand her reach nationwide. The Green Power Girl education includes an assembly program, activities, and resources for teachers. Susan has also created the Green Power Hero Universe Card Game. There is an animated version of Green Power Girl and her origin story which Susan shows to students (and below). If you are an itunes user, you can subscribe to my podcast through itunes and receive automatic weekly updates. Or you can listen below: Andrea Dean no 17:05 Have More Sex, Lose Weight and Make More Money with Green Business! http://www.andreadean.com/blog/2009/07/01/have-more-sex-lose-weight-and-make-more-money-with-green-business/ http://www.andreadean.com/blog/2009/07/01/have-more-sex-lose-weight-and-make-more-money-with-green-business/#comments Thu, 02 Jul 2009 03:12:05 +0000 admin http://www.andreadean.com/blog/?p=284

It does work, doesn’t it? Do you feel cheap? Last week I attended a webinar entitled Creating an Effective Social Media Strategy Using the New Rules of Marketing & PR given by Marketing and PR strategist David Meerman Scott. The webinar was great and I took away a lot of useful information, but one thing continues to haunt me.


Must sex or weight loss or improved self-image be the driver behind every successful on-line marketing campaign? David gave an example of a dentist outside of Boston (this sounds good, I’m thinking), who wrote a very successful e-book (I can do that, I’m thinking), called Healthy Mouth, Healthy Sex (dang, how can green business compete with that?) It is catchy… I am blogging about it right now…I know you are clicking on it, aren’t you? I have just lost you off of my blog page, haven’t I?


Which leads me to the questions of the day:
-Does sex sell green business?
-How do we make green business sexy? Should we?
-Did my headline: Have More Sex, Lose Weight and Make More Money with Green Business! get you to my blog? What then- did you peruse my services? Did it enhance or detract from my credibility?
-I would like to have 100,000 people download my e-book (no, I haven’t written it yet!), what do people want in the way of green biz information? What is enticing and engaging?

]]> http://www.andreadean.com/blog/2009/07/01/have-more-sex-lose-weight-and-make-more-money-with-green-business/feed/ 4 Business Coaches Got Game http://www.andreadean.com/blog/2009/07/01/279/ http://www.andreadean.com/blog/2009/07/01/279/#comments Thu, 02 Jul 2009 00:36:54 +0000 admin http://www.andreadean.com/blog/?p=279

If you have ever played a sport, you know the importance of a good coach. A coach motivates everyone to do their personal best for themselves and the team and creates accountability (you do show up for practice!). Most people agree that you and the team would not achieve maximum results without a good coach.


A Business Coach works with you to develop and achieve personal and/or professional goals. A coach can work with the business owner, manager, project team, or the whole company.


What kinds of problems does a coach help me to solve?


In a coaching relationship the client always defines the agenda and the coach helps to drive towards the solution. Some business owners and managers use a coach to jump start their “big picture”, “dream project”, or “what I really want to be doing” projects. Other people find that they are overworked and that their work/recreation mix is out of balance. A coach has tools to help you manage your work/life flow and to develop strategies to maintain a healthy, balanced lifestyle.


Coaches also help people and businesses to “walk the talk” by aligning actions with values. Both individuals and businesses have values or guiding principles. These values could be focused on environment, community, customers, ethics, communication, creativity, employees, spirituality, excellence, etc… There are many successful businesses today (Patagonia and Stonyfield Farm to name the brightest stars!) that are driven primarily by social and environmental values.


In working with teams, a coach can work with a project team to keep the communication clear and a project focused through completion. Many medium and large size companies have internal coaches who work full time with employees on leadership, communication, personal and professional development.


A coach is not a therapist or consultant (although some coaches are also consultants) and does not solve your problems for you. Rather, a good coach will help to elicit solutions from the world’s foremost expert on you – you!


What makes someone a coach?


Business and Life Coaches can obtain professional accreditation through the International Coach Federation (ICF) which administers a certification program for coaches. A coach with ICF certification has completed a rigorous professional training program, has demonstrated ability through practice, and adheres to the ethics and standards of the ICF. Some of the skills that a coach is trained in are: active listening, powerful questioning, designing actions, planning and goal setting, managing accountability, and ethics. In addition to the core coaching skills, a coach also brings the cumulative experience of their professional life to the table. Coaches come in all flavors with backgrounds in marketing, human resources, environment, non-profit, health, education and many other fields. They key is to find a coach that you feel resonant with. Most coaches offer a free introductory session so you can try the approach and relationship on for size.


According to an article in workforce.com entitled The Boom in Business Coaching, 52 percent of U.S. companies surveyed, said they had business coaching programs in place and another 37 percent said they would be implementing coaching programs in the future.


Many businesses are finding a worthwhile return on investment in coaching with greater employee retention, meeting of performance goals, better follow through, and management excellence.


Andrea Dean, MBA is a trained life and business coach with a focus on working with green-minded people – one-on-one and in classes.

]]> http://www.andreadean.com/blog/2009/07/01/279/feed/ 0 Internet Marketing in Hawaii Green Business Coaching Group http://www.andreadean.com/blog/2009/06/24/internet-marketing-in-hawaii-green-business-coaching-group/ http://www.andreadean.com/blog/2009/06/24/internet-marketing-in-hawaii-green-business-coaching-group/#comments Wed, 24 Jun 2009 04:39:40 +0000 admin http://www.andreadean.com/blog/?p=232

Mary Traynor of Akamai Promotions will be the guest teacher in my Green Business Coaching Group.


Here are some national and Hawaii green internet resources to get things started:


Hawaii Green Directories

HawaiiHealthGuide.com Green Business Directory
HawaiiGreenPages.com
Hawaii Going Green Marketplace


National Green Directories

Green America National Green Pages (must qualify)
GreenConnected.com
GenGreenLife.com
GreenDrinks.ning.com


Hawaii Green Social Networks

GreenHawaii.com
PikoHawaii.ning.com
HawaiiGreenLeaders.ning.com


Green Twitter Articles

Green Tweets 75+ Green Environmentalists to Follow on Twitter
Top 10 Green Twitter Tweeters You Should Follow

]]> http://www.andreadean.com/blog/2009/06/24/internet-marketing-in-hawaii-green-business-coaching-group/feed/ 0 06-08-2009: Forrest Arnold on how EcoBrokers are Greening the Real Estate Industry http://www.andreadean.com/blog/2009/06/09/06-08-2009-forrest-arnold-on-how-ecobrokers-are-greening-the-real-estate-industry/ http://www.andreadean.com/blog/2009/06/09/06-08-2009-forrest-arnold-on-how-ecobrokers-are-greening-the-real-estate-industry/#comments Tue, 09 Jun 2009 20:05:02 +0000 admin http://www.andreadean.com/blog/?p=185

An interview with Forrest Arnold of HawaiiGreenRealty.com. Forrest is a certified EcoBroker and I spoke to him about the emergence of environmentalism in the real estate industry, what green realty is and what an EcoBroker can do for you.


If you are an itunes user, you can subscribe to my podcast through itunes and receive automatic weekly updates.
Or you can listen below:

]]> http://www.andreadean.com/blog/2009/06/09/06-08-2009-forrest-arnold-on-how-ecobrokers-are-greening-the-real-estate-industry/feed/ 0 andrea dean,business coach hawaii,Business Consulting Hawaii,eco broker hawaii,forrect arnold,go green hawaii,green business coach,green business hawaii,groing green andrea dean,life coach hawaii An interview with Forrest Arnold of HawaiiGreenRealty.com. Forrest is a certified EcoBroker and I spoke to him about the emergence of environmentalism in the real estate industry, what green realty is and what an EcoBroker can do for you. An interview with Forrest Arnold of HawaiiGreenRealty.com. Forrest is a certified EcoBroker and I spoke to him about the emergence of environmentalism in the real estate industry, what green realty is and what an EcoBroker can do for you. If you are an itunes user, you can subscribe to my podcast through itunes and receive automatic weekly updates. Or you can listen below: Andrea Dean no 14:42 Green Business Gets Groovy at Green Drinks Waimea, Hawaii http://www.andreadean.com/blog/2009/05/19/green-business-gets-groovy-at-green-drinks-waimea/ http://www.andreadean.com/blog/2009/05/19/green-business-gets-groovy-at-green-drinks-waimea/#comments Tue, 19 May 2009 05:40:22 +0000 admin http://www.andreadean.com/blog/?p=146 Green dynamo Kareen Forissier helped to organize Green Drinks Waimea, bringing together a diverse group of people who are involved with green business and forwarding the green economy in our corner of the Big Island. Kareen is Councilmember Pete Hoffmann’s legislative assistant and is currently in Washington DC at the ICLE (Local Governments for Sustainability) conference.


Megan MacArthur of MacArthur & Company/Sotheby’s International Realty hosted Green Drinks Waimea. Megan is a certified Eco-Broker.


Who are these gorgeous green business women?
(Megan, Andrea, Kareen)



Eric Bonnici and Eddie Pollock deep in conversation



General Green Business Mingling in Waimea, Hawaii

Pics from Megan MacArthur.

]]> http://www.andreadean.com/blog/2009/05/19/green-business-gets-groovy-at-green-drinks-waimea/feed/ 1 Green Business in Hawaii- Kuleana Conference Hits One Out of the Park http://www.andreadean.com/blog/2009/05/11/green-business-in-hawaii-kuleana-conference-hits-one-out-of-the-park/ http://www.andreadean.com/blog/2009/05/11/green-business-in-hawaii-kuleana-conference-hits-one-out-of-the-park/#comments Tue, 12 May 2009 03:49:28 +0000 admin http://www.andreadean.com/blog/?p=128 I may be a bit biased, since I was the Mistress of Ceremonies for the day, but I must say that the Kuleana Green Business Conference on the Big Island of Hawaii was great.


Keynote speaker Joel Makower (pictured at left), author of Strategies for a Green Economy and Chairman and Executive Editor, Greener World Media, which includes the popular GreenBiz.com, was great. Joel gave us a witty and incisive overview of today’s green economy.


Don Schaeffer, CEO of RSF Social Finance and founder of Comet Skateboards, was the other keynote speaker. Don had a conversation with us about the local economy movement, starting and running a sustainable business, and the revolutionary work of RSF Social Finance.


All of the speakers and panelists were great. I wish I could summarize it all for you, but next year you will just have to come! Here are links:


KEYNOTE SPEAKERS
Joel Makower, author of Strategies for the Green Economy and owner of greenbiz.com
Don Shaffer, CEO of RSF Social Finance and founder of Comet Skateboards


SPEAKERS
James Koshiba, Kanu Hawaii
Myah Ely, Sustainability Association of Hawaii


PANELS


Renewable Energy
Algae- and Soil-Based Biofuels, Hydrogen, and Geothermal Energy
Kyle Datta, New Energy Partners
Mike Kaleikini, Puna Geothermal Venture
Kelly King, Pacific Biodiesel
Joelle Simonpietri, Simonpietri Enterprises
Guy Toyama, H2 Technologies
Mike Kane, Plug In America
Henk Rogers, Blue Planet Foundation


Sustainable & Community-Supported Agriculture & Agroforestry
Chuck Barker, True Offsets
Tane Datta, Adaptations
Ben Discoe, Slow Food Hawaii
Susanne Friend, Friendly Aquaponics
Claire Sullivan, Whole Foods


Green Building, Real Estate, and Development
Olani Lilly, Kanu O Ka Aina’s LEED facility
Bo Kahui, Kealakehe 2020
Megan MacArthur, MacArthur & Company/Sotheby’s International Realty
Lauren Roth, Roth Ecological Design
John Steuber, HPM

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